We Built the Metric the Industry Was Missing
EVA was founded because the influencer marketing industry had a $30B spend problem and a $0 accountability solution. Brands were paying for reach. No one was measuring earned value.
We built the Influence Measurement Standard (IMS) — an open, auditable framework with three economic metrics: CV (Content Value), MR (Market Rate), and IY (Influence Yield). IMS replaces EMV, the flat-CPM metric formally criticized by AMEC. Today workspace EVA runs across lists, programs, and relationships: vetting with connectors, dry-run writes, receipts on the canvas, and board-ready attribution. 847,000+ creators scored. $2.4B+ in Content Value tracked since 2023.
What Enterprise Marketing Leaders Say
“Honestly, I didn't believe the EIV number the first time. I had our CFO re-verify it with our own data. He came back and said 'this is the only creator metric that makes sense to me.' We've used nothing else since.”
VP, Creator Partnerships
VP Creator Partnerships, Top-10 global beauty group
312%
Campaign ROI
Make Every Creator Dollar Provably Earned
We believe every dollar a brand spends on a creator should be traceable to a business outcome. EVA is the infrastructure that makes that possible — automating the program and proving the return, without adding headcount.
847K+
Creators Scored
2,400+
Campaigns Validated
$2.4B+
CV Tracked
Team of Industry Leaders
Our team combines deep expertise in AI, data science, and influencer marketing to build the platform brands trust most.
James Fincher
Co-Founder & CEO
Sophia Chen
Co-Founder & CTO
Alex Rodriguez
Co-Founder & CPO
Emily Watson
Head of Engineering
David Kim
Head of AI Research
Jessica Taylor
Head of Operations
Join the Team Shaping the Future
We're building the platform that defines how the world measures cultural influence.
Join the team
Software Engineering Intern
New York, NY / Remote
Join our engineering team and help build workspace EVA — embedded intelligence for lists, programs, and relationships. You'll ship vetting connectors, dry-run write paths, EIV scoring, and the canvas receipts layer.
Product Design Intern
New York, NY / Remote
Help shape how enterprise teams use workspace EVA — lists hub, program workspace, relationship hub, and receipt banners on the canvas.
Senior Frontend Engineer
New York, NY / Remote
Lead workspace EVA UI — embedded command panel, capability receipts, list/program pipelines, and EIV scoring views. You'll architect the frontend enterprise brands use to run creator programs.
Backend Engineer
New York, NY / Remote
Build APIs and pipelines for vetting connectors, list/program writes, event outreach, and EIV scoring — the data layer behind workspace EVA and canvas receipts.
One workspace.
Every program decision.
Deploy workspace EVA across lists, programs, and relationships. ROI benchmarks agreed before day one — receipts on the canvas from campaign one.